The Michael Group

A Media Company

B-Roll Packages

Simply put, B-Roll packages are designed to help get your message out through media outlets. We will produce, edit, and distribute a package that includes B-Roll (video only), sound bites (interviews), and background information (written text). We’ll then send it via satellite to TV stations across the country so they can report your story, whether it’s about a special event, a new product, a corporate announcement, or the results of a new study.

With a running time of up to five minutes, the package will contain key footage and interviews that outlets can use to put together your story. Pertinent information will also be included to provide important facts, background, and contact information. With this service, we’ll make it easy for you to spread the word to as many news outlets as possible. It is an essential and valuable component to any PR campaign.

Michael’s team is Top Notch and professional. They tackled a really broad and challenging project and were able to produce a video that was emotionally compelling, explained what we do, how we do it and still managed to keep the video under 3 minutes long. Bravo!

Karolyn Raphael,
Winger Marketing

The Michael Group