Documentaries vs Journalism Video Production
The debate as to whether or not documentaries are a form of journalism has raged for a long time. There are obvious similarities between “traditional journalism”…
Has 8K Changed Video Production Forever?
As display technology constantly advances and resolution quality improves, video production companies have had to keep up with the times. Consumers are no longer interested in…
The History Of Video Stabilization
Since the first film-based movie camera was invented in the late 19th century, amateur and professional filmmakers have searched for the best way to stabilize their…
Generate Brand Emotion With Marketing Video Production
It’s a well-known fact that video is the most effective way to leave viewers with a lasting impression of a brand. But what is it that…
Why Your Production Needs A Prop Master
A prop master, formally known as a Property Master, is responsible for the procurement, production, maintenance and inventory of all props that are used within the…
Media Training For Dealing With Negative Press
A time may come where your business could face some negative media attention, may it be after an interview or a recently released article. However, in…
Why A Video Production Company Must Know The Latest Trends
The age of technology has ushered in a new era for the video production process. So many changes have taken place with huge developments in 4K…
The Role Of A Set Designer
The video production process can be challenging one as it requires many people to work together to bring about a single vision. The production team consists…
Keep Shoot Day Scheduling A Breeze With Directing Services
Shooting a film, whether it’s a big feature film or a short YouTube video, takes a lot of admin and scheduling abilities. At The Michael Group,…
The Art Of Writing Conversational Scripts
Many people assume that writing a conversational script is simple task. In everyday life, conversations flow naturally as people engage in the age-old tradition of communication,…
The Importance Of Video Pre-Production On EVERY Shoot
Many people think that because they have a small video they want to film they can skip the process of pre-production. This is not true. No…
Different Types Of Corporate Videos
Video is all around us. From the TV, to our phones and laptops, to big billboards, video has become the new standard for advertising. Corporate videos…