The Michael Group

A Media Company

Video Production Chicago

Break In Your Marketing Video Production Plans

In our fast-paced world people today are busy and not getting any less busy. They cannot find the time to page through newspapers or magazines to obtain the information they seek. They want everything at their fingertips, literally. With digital technology now cheaper than ever before, video marketing provides value,…

Read more...


Transform Your YouTube Channel With Professional Video Production

Social Media, especially YouTube, has taken the world by storm and like it or not, it’s here to stay. Using YouTube to your advantage can have a huge positive spin off for your company but not done professionally can end up doing more harm than good. Let’s have a closer…

Read more...


Creating A Video For A Unique Audience

Videos are currently the best way of distributing information. Look around you, on social media pictures are being slowly replaced by videos. Workplace announcements, introductions, and briefings have begun to reap the benefits of videos over large printed documents. YouTube is seeing record numbers and even the advertisements we are…

Read more...


The All In One Video Production Company

The common misconception about video production companies is that they only offer post production services for large video productions, and this is simply not the case. Many companies offer both post and pre-production services for all kinds of video, be it a large-scale movie, a small Instagram promotion or a…

Read more...


Media Training Tips For Speaking In Front of A Camera

Speaking in front of a camera can be a daunting task for anyone and even if you aren’t a natural in front of the camera, media training can help you overcome any shortfalls you may have. If you struggle in front of the camera, here are some media training tips…

Read more...


When Will You Need A Virtual Reality Company?

If you want to create an effective, immersive experience, virtual reality (VR) may be your greatest tool. It creates an immersive 3D experience. Electronic equipment and technologies are used to create a computer-generated simulation of an image or environment that appears real. Special equipment, such as a helmet with a…

Read more...


When The Video Editor Yells “Cut”

A video editor fulfils a vital role in video production, specifically in post-production. The final product is largely dependent on how the editor puts all of the footage together. The editor’s skills are used to effectively edit movies and videos to create a coherent and effective final narrative. It is…

Read more...


Are Demo Reels Still A Thing?

A demo reel (or show reel) is a highlight compilation of a videographer’s work consisting of approximately two minutes or less. They are used as a portfolio to convince potential employers and collaborators of your abilities. They effectively showcase the skills and abilities of a filmmaker in short video. When…

Read more...


The Wonderful World Of Sound Design

Sound design is an essential part of video production. From the shortest commercial to film, the use of sound is directly linked to their success. During post-production, editors spend a great deal of time developing sound, scoring the video or producing music. Sound design is important as music evokes emotion…

Read more...


A Day In The Life Of A Video Producer

Video producers wear many hats. They are a crucial part in the video production phase and often manage everything from pre-production to post-production to ensure that all goes according to plan. An ordinary day for a video producer can range from working with writers, to determining the content of the…

Read more...


The Michael Group